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Action Required to Update Ad Units
Effective August 3rd, 2015, any remaining legacy product links, ads and widgets that have not been transitioned will be replaced with a public service announcement banner that will no longer send referring traffic to Amazon. Beginning September 1, 2015, the impacted ad units will no longer display, resulting in broken links or missing ad units on your website. Note: Text links are not impacted by this transition. To help with this transition, we have created a dashboard that identifies URLs that are currently providing impressions from impacted ad units on your website. Simply follow these easy steps to get started:
Click on the impacted URL
Click on “Ad Codes to change” to identify those ads that need to be replaced
Go to your CMS (content management system) and do the following:
Find & replace ws.amazon.com with ws-na.amazon-adsystem.com
Find & replace rcm.amazon.com with rcm-na.amazon-adsystem.com
Refresh the page to confirm that the ad units replaced no longer appear in the list of impacted ad units
Click “Next” to move to the next URL with impacted ad units
Note:
You can choose to do a global search & replace of the above mentioned domains. However, you need to exercise caution while doing so. For instance: ensure you don't replace aws.amazon.com instead of ws.amazon.com
The list of URLs with impacted ad units is generated and updated daily based on impressions received from these ad units. Changes made on the specific pages will not be reflected in the list until the following day.
If an ad unit is placed in your template or behind an ad server, it may appear on multiple URLs. In this case, you may only need to replace it once.
Should you wish to manually update your ad units, be sure to verify you have implemented the correct code as errors may impact your referring traffic and earnings.
For more details please visit the FAQ section.
Note: The dashboard would stop getting updated post August 3rd when we start serving non-clickable public service announcements instead of the legacy ad units. However, if you have made changes to your pages then you should start seeing the ad unit instead of the public service announcement
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