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จาก "Leave Britney Alone" เป็น "Leave John Reese Alone" (John Reese เป็น Internet Marketing คนหนึ่งที่มีชื่อเสียงมาก)
Leave Britney Alone
http://www.youtube.com/watch?v=kHmvkRoEowc
Leave John Reese Alone
http://www.metacafe.com/watch/828609/leave_john_reese_alone_blog_rush_is_a_human_being/
http://www.youtube.com/watch?v=FiL2i5x0I2g
เค้าเรียกวิธีการนี้ว่า
Dump and Dumper Marketing ครับ
ลองอ่านบางส่วนของจดหมายนะครับ
Somebody's gotta say it, and I guess it's me.
Is the world becoming more stupid, or what?
Reality show this, reality show that...survivor
show this, survivor show that... I guess people
watch this stuff to make them feel smarter than
the people on the show, or something like that.
And what's interesting to me is how this dumbing
down trickles into every marketplace.
(human nature really is fascinating, isn't it?)
Here's some recent examples.
(now I know I'm going to be sending lots of traffic
to these sites, which makes me question my own
dumbness. Just to let you know it's really not my
intent to promote these things, but there's no otherway
to show you what I'm talking about)
Maybe you heard about this video of some "Emo Kid"
whining about leaving Britney Spears alone, he
got millions and millions of people watching him
whine and cry (spoof or serious, I don't know).
Here it is, watch a few seconds (or more if you
like this stuff):
http://www.youtube.com/watch?v=kHmvkRoEowc
Now here's my real rant (naw, I'm not really upset
about this, I just think it's 'Dumb and Dumber
Marketing'):
Here's two guys, you may know them, doing a 'spoof'
of the Britney video:
http://www.metacafe.com/watch/828609/leave_john_reese_alone_blog_rush_is_a_human_being/
http://www.youtube.com/watch?v=FiL2i5x0I2g
Believe me when I tell you, I'm not promoting them
or the fellow's program they whine about, I'm
just awarding them my new award...
"Dumb and Dumber Marketing"
(by the way, both of these guys are very sharp
fellows, and really know what they're doing...
and yes, this approach gets them lots and lots of
traffic, even from me mentioning it now, doesn't
it? ... some would say it's brilliant marketing,
and yes, it probably is... it's just not my style,
I guess :-)
How about you?